Assistant Manager, Marketing Planning - BIG APPLE Donuts & Coffee

Join BIG APPLE Donuts & Coffee as an Assistant Manager, Marketing Planning and play a pivotal role in shaping the future of our brand in Bali’s vibrant market. We’re looking for a structured, data-driven, and collaborative marketing professional to help us create and execute compelling marketing strategies that drive customer engagement and growth. In this role, you'll work closely with our team in Kuta to develop and implement marketing plans, analyze market trends, and optimize our promotional campaigns using tools like Google Analytics and Meta Business Suite.

As a member of our growing team, you'll have the opportunity to work in a dynamic environment where your ideas and contributions are valued. BIG APPLE Donuts & Coffee is more than just a café; it's a beloved part of the local community, and we're committed to continuing our success story in Bali. If you're passionate about marketing and eager to make a real impact, we'd love to hear from you.

📋 Tanggung Jawab Pekerjaan

• Develop and implement marketing strategies aligned with the company's goals and objectives.
• Analyze market trends and customer data to identify opportunities and optimize marketing campaigns.
• Create and manage promotional campaigns across various channels, including social media, email, and print.
• Monitor and report on the performance of marketing initiatives using tools like Google Analytics and Meta Business Suite.
• Collaborate with the sales and operations teams to ensure marketing efforts support business growth.
• Stay up-to-date with industry trends and best practices in marketing and advertising.
• Assist in the planning and execution of events and promotions to drive customer engagement.
• Provide regular updates and recommendations to the Marketing Manager on marketing performance and opportunities.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 2-4 years of experience in marketing planning and strategy, preferably in the food and beverage industry.
• Proficient in using marketing analytics tools such as Google Analytics, Meta Business Suite, and other relevant software.
• Strong understanding of digital marketing channels and best practices.
• Excellent communication and interpersonal skills, with the ability to work effectively in a team.
• Proven ability to analyze data and make data-driven decisions.
• Familiarity with the Indonesian market and consumer behavior is a plus.
• Ability to manage multiple tasks and meet deadlines in a fast-paced environment.

🛠️ Keahlian

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